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关于事情类论文例文,与考研英语写作类型相关毕业设计论文
本论文是一篇关于事情类毕业设计论文,关于考研英语写作类型相关学士学位论文范文。免费优秀的关于事情及感觉及优越感方面论文范文资料,适合事情论文写作的大学硕士及本科毕业论文开题报告范文和学术职称论文参考文献下载。
dia–suchastelevisionmercialsandprintadvertisements–stillplayamajorrole,paniestodaycanexploitmanyalternativeformsofmedia.Consumerspassionateaboutaproductmaycreate"owned"mediabysendinge-mailalertsaboutproductsandsalestocustomersregisteredwithitsWebsite.Thewayconsumersnowapproachthebroadrangeoffactorsbeyondconventionalpaidmedia.Paidandownedmediaarecontrolledbymarketerspromotingtheirownproducts.Forearnedmedia,suchmarketersactastheinitiatorforusers'responses.Butinsomecases,onemarketer'sownedmediabeeanothermarketer'spaidmedia–forinstance,whenane-merceretailersellsadspaceonitsWebsite.Wedefinesuchsoldmediaasownedmediawhosetrafficissostrongthatotheranizationsplacetheircontentore-merceengineswithinthatenvironment.Thistrend,whichwebelieveisstillinitsinfancy,effectivelybeganwithretailersandtravelproviderssuchasairlinesandhotelsandwillnodoubtgofurther.Johnson&,Johnson,forexample,hascreatedBabyCenter,astand-alonemediapropertythatpromotesplementaryandevenpetitiveproducts.Besidesgeneratingine,thepresenceofothermarketersmakesthesiteseemobjective,givespaniesopportunitiestolearnvaluableinformationabouttheappealofotherpanies'marketing,andmayhelpexpandusertrafficforallpaniesconcerned.
Thesamedramatictechnologicalchangesthathaveprovidedmarketerswithmore(andmorediverse)municationschoiceshavealsoincreasedtheriskthatpassionateconsumerswillvoicetheiropinionsinquicker,morevisible,andmuchmoredamagingways.Suchhijackedmediaaretheoppositeofearnedmedia:anassetorcampaignbeeshostagetoconsumers,otherstakeholders,oractivistswhomakenegativeallegationsaboutabrandorproduct.Membersofsocialworks,forinstance,arelearningthattheycanhijackmediatoapplypressureonthebusinessesthatoriginallycreatedthem.
Ifthathappens,passionateconsumerswouldtrytopersuadeotherstoboycottproducts,puttingthereputationofthetargetpanyatrisk.Insuchacase,thepany'sresponsemaynotbesufficientlyquickorthoughtful,andthelearningcurvehasbeensteep.ToyotaMotor,forexample,alleviatedsomeofthedamagefromitsrecallcrisisearlierthisyearwitharelativelyquickandwell-orchestratedsocial-mediaresponsecampaign,whichincludedeffortstoengagewithconsumersdirectlyonsitessuchasTwitterandthesocial-newssiteDigg.
31.Consumersmaycreate"earned"mediawhentheyare
A]obscssedwithonlineshoppingatcertainWebsites.
B]inspiredbyproduct-promotinge-mailssenttothem.
C]eagertohelptheirfriendspromotequalityproducts.
D]enthusiasticaboutremendingtheirfavoriteproducts.
32.AccordingtoParagraph2,soldmediafeature
A]asafebusinessenvironment.
B]randompetition.
C]strongusertraffic.
D]flexibilityinanization.
33.TheauthorindicatesinParagraph3thatearnedmedia
A]inviteconstantconflictswithpassionateconsumers.
B]canbeusedtoproducenegativeeffectsinmarketing.
C]mayberesponsibleforfiercerpetition.
D]deserveallthenegativementsaboutthem.
| 有关论文范文主题研究: | 关于事情的论文范文资料 | 大学生适用: | 学位论文、自考毕业论文 |
|---|---|---|---|
| 相关参考文献下载数量: | 57 | 写作解决问题: | 怎么写 |
| 毕业论文开题报告: | 论文模板、论文小结 | 职称论文适用: | 核心期刊、职称评中级 |
| 所属大学生专业类别: | 怎么写 | 论文题目推荐度: | 优质选题 |
34.ToyotaMotor'sexperienceiscitedasanexampleof
A]respondingeffectivelytohijackedmedia.
B]persuadingcustomersintoboycottingproducts.
C]cooperatingwithsupportiveconsumers.
D]takingadvantageofhijackedmedia.
35.Whichofthefollowingisthetextmainlyabout
A]Alternativestoconventionalpaidmedia.
B]Conflictbetweenhijackedandearnedmedia.
C]Dominanceofhijackedmedia.
D]Popularityofownedmedia.
Text4
It'snosurprisethatJenniferSenior'sinsightful,provocativemagazinecoverstory,"IloveMyChildren,IHateMyLife,"isarousingmuchchatter–nothinggetspeopletalkinglikethesuggestionthatchildrearingisanythinglessthanapletelyfulfilling,life-enrichingexperience.Ratherthanconcludingthatchildrenmakeparentseitherhappyormiserable,Seniorsuggestsweneedtoredefinehappiness:insteadofthinkingofitassomethingthatcanbemeasuredbymoment-to-momentjoy,weshouldconsiderbeinghappyasapast-tensecondition.Eventhoughtheday-to-dayexperienceofraisingkidscanbesoul-crushinglyhard,Seniorwritesthat"theverythingsthatinthemomentdampenourmoodscanlaterbesourcesofintensegratificationanddelight."
ThemagazinecovershowinganattractivemotherholdingacutebabyishardlytheonlyMadonna-and-childimageonnewsstandsthisweek.Therearealsostoriesaboutnewlyadoptive–andnewlysingle–momSandraBullock,aswellastheusual"JenniferAnistonispregnant"news.Practicallyeveryweekfeaturesatleastonecelebritymom,ormom-to-be,smilingonthenewsstands.
Inasocietythatsopersistentlycelebratesprocreation,isitanywonderthatadmittingyouregrethavingchildrenisequivalenttoadmittingyousupportkitten-killingItdoesn'tseemquitefair,then,toparetheregretsofparentstotheregretsofthechildren.Unhappyparentsrarelyareprovokedtowonderiftheyshouldn
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